To get a good idea of what the graphic identity will look like for our branding I did some research into various visual styles. The first idea I had was to use green things/liquids to reveal video textures and peoples work behind object and people. A good example of this is the video for 'Ambling Alp' by Yeasayer:
For a lot of our shot footage this will be the look we aim for, but with a plain background.